How to Write Job Descriptions that Attract Top Talent in Malta

A tight labour market (unemployment ≈ 3 %) means every word in your vacancy either reels talent in or chases it away. This guide shows Maltese employers how to write job descriptions that rank on job boards, respect local regulations and speak to the motivations of today’s candidates—all while leveraging Jobhound features like the free AI JD generator and custom banner uploads.

Know Your Audience—and Their Search Terms

Maltese candidates (and expats) don’t hunt vacancies by corporate jargon; they type concrete phrases like “Customer Support – German” or “QA Engineer Remote Malta”. Before drafting:

  • Mine keywords in Jobhound’s search bar.
  • Check Google’s “People also ask” for variations (e.g. “jobs in Malta English only”).
  • Mirror the top phrase in your job title and first 100 words for instant relevance.

Craft a Crystal-Clear Job Title

Avoid exotic internal titles (e.g. “Happiness Ninja”). Use Role + Seniority + Key Language/Skill:

A good one: “Senior Java Developer”
 Weak: “Software Craftsman”

A precise title boosts click-through rates and helps your ad surface when candidates use a filter like “Java”.

Open with a 3-Line Value Proposition

Start your description with a concise pitch answering “Why this role and why your company?” In Malta’s candidate-driven market, state unique hooks early:

  • Hybrid 2-days-in policy
  • Private health cover (rare for smaller firms)
  • Fast visa sponsorship if you hire non-EU talent

This intro appears in search results as the ad snippet—make it shine.

Detail Responsibilities with Action Verbs

Maltese jobseekers skim; television-remote attention spans apply. Break duties into 4-7 bullet points, each starting with an action verb:

  • Own month-end closing for two entities
  • Resolve Level-2 incidents within SLA
  • Collaborate with iGaming regulators on compliance filings

Bullets keep things scannable without turning the whole ad into a shopping list.

Separate “Must-Haves” from “Nice-to-Haves”

With talent shortages acute in iGaming and FinTech, over-stuffing requirements shrinks your pool. Use two bullet blocks:

Essentials

  • C1 English (written & spoken)
  • EU work authorisation or valid Maltese permit

Bonus Points

  • SQL for report automation
  • Italian or German language

A 2025 LinkedIn study shows ads that distinguish essentials receive 41 % more qualified applications.

Salary & Benefits: Transparency Wins

Malta will transpose the EU Pay Transparency Directive by 2026 (MaltaCEOs.mt), but early adopters already enjoy 2× higher apply-rates. If you can’t post an exact figure, state a band (e.g. €28 000–€32 000 gross + performance bonus) and list tangible perks:

  • Remote-work budget (€600/year)
  • Study allowance (€1 000)
  • Relocation package for non-residents

Language & Tone: Inclusive and Bilingual-Aware

English dominates Maltese business, yet 90 % of locals are bilingual. Best practice:

  • Write the ad in English; if Maltese is mission-critical, add a one-line note: “Maltese language a plus (li mhux obbligatorju).”
  • Use gender-neutral phrasing—replace he/she with they; swap salesman for sales representative.

Under Malta’s Equality for Men and Women Act and anti-discrimination regs, ads must not reference age, gender, religion or sexual orientation unless objectively justified. A short equal-opportunity footer covers compliance:

Jobhound is an equal opportunities employer. We value diversity and do not discriminate on any protected ground.

Legal Must-Haves for Maltese Job Ads

  • Company name and registered address: ensures transparency and prevents “ghost” listings.
  • Employment type and working hours: state whether the role is full-time, part-time, or fixed-term—required by the Labour Inspectorate.
  • Salary figure or range: keeps you compliant with upcoming EU pay-transparency rules and builds candidate trust.
  • Equal-opportunity statement: mandatory under Maltese equality legislation and EU directives.

Posting through a temp agency? Remember the 2025 rule: temporary workers must receive equal pay from day one.

Boost Visibility with Jobhound-Exclusive Tools

AI Job Description Generator

Paste your bullet points—our AI suggests engaging phrasing, checks bias and stuffs relevant keywords automatically.

Custom Banner Upload

Add a role-specific or branded banner atop the listing; Jobhound reports a higher click-apply-rate lift when ads carry eye-catching visuals.

Real-Time Analytics

See how many candidates view but skip applying; tweak headlines in minutes to improve conversions.

Checklist Before You Hit “Publish”

  • Precise, keyword-rich title (≤ 60 chars)
  • 3-line company/value pitch
  • Responsibilities 4-7 bullets
  • Essentials vs. Bonus requirements
  • Salary band & benefits listed
  • Equal-opportunity footer added
  • Proof-read for jargon & bias
  • Banner image uploaded
  • Preview on desktop + mobile

Tick every box and your ad goes live optimised for both Malta’s talent market and search algorithms.

Final Thoughts

Writing a compelling job description that attracts candidates in Malta is part art, part compliance exercise. Keep it clear, inclusive and search-smart, and you’ll stand out in a crowded hiring field.

Need a head start? Fire up Jobhound and watch qualified talent roll in—without rewriting the ad five times with the help of AI JD generator. Your next star hire could be one polished paragraph away.