AIMS International Malta


    	        	AIMS International Malta is assisting our client who is seeking a Marketing Officer.&lt;br&gt;
&amp;nbsp;
&lt;p&gt;&lt;strong&gt;Responsibilities&lt;/strong&gt;&lt;/p&gt;

&lt;ul&gt;
	&lt;li&gt;
	&lt;p&gt;Develop and implement the firm’s annual marketing and business development plan&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Identify growth opportunities and coordinate marketing strategies for key practice areas&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Track ROI and performance of marketing initiatives and report directly to leadership&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Maintain and evolve the firm’s visual and messaging identity across all channels&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Create marketing collateral such as brochures, pitch decks, profiles, and internal templates&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Draft and distribute newsletters, legal insights, press releases, and internal announcements&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Oversee the firm’s website, including content updates, SEO, user experience, and analytics&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Manage social media channels and develop campaigns that build audience engagement&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Coordinate digital advertising and content strategy where relevant&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Support partners and fee earners with client presentations, proposals, and RFPs&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Maintain and leverage CRM data to support client targeting and email campaigns&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Identify awards, rankings, and speaking opportunities, and manage directory submissions (e.g., Chambers, Legal 500)&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Manage the firm’s membership in international networks (e.g., WSG, IBA, IFG) to maximize investments.&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Plan and manage firm-hosted seminars, webinars, and client events&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Support lawyers’ participation in industry events, conferences, and sponsorships&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Develop post-event follow-up and business development tracking processes&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Prepare regular updates to the Managing Partner on marketing activity, priorities, and results&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Manage relationships with external vendors (graphic designers, web developers, PR agencies)&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Maintain a consistent schedule and workflow for all ongoing marketing initiatives&lt;/p&gt;
	
&lt;/li&gt;&lt;/ul&gt;

&lt;p&gt;&lt;br&gt;
&lt;strong&gt;Requirements:&lt;/strong&gt;&lt;/p&gt;

&lt;ul&gt;
	&lt;li&gt;
	&lt;p&gt;Bachelor’s degree in Marketing, Communications, Business, or a related field&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;3-4 years of experience in a marketing role.&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Strong writing and editing skills with ability to draft high-quality content independently&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Proficiency in Microsoft Office Suite, Canva or Adobe Creative Suite, WordPress (or other CMS), and social media tools&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Familiarity with CRM systems (e.g., InterAction, Salesforce) and email marketing platforms (e.g., Mailchimp)&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Knowledge of legal directories and rankings submissions (Chambers, Legal 500) (preferred)&lt;/p&gt;
	
	&lt;/li&gt;&lt;li&gt;
	&lt;p&gt;Understanding of B2B professional services marketing strategy and trends (preferred)&lt;/p&gt;
	
&lt;/li&gt;&lt;/ul&gt;

    	        