\n \nThe right candidate will form part of a motivated marketing team, reporting to the Group Senior Manager - Marketing and collaborating closely with colleagues across marketing, business development, and other key functions. \n \nResponsibilities:
\n\n
\n\t
Manage social media campaigns, maintain our client's public profiles, create engaging content aligned with brand guidelines;\n\t
Write creative copy for promotional, branding, and thought leadership initiatives;\n\t
Collaborate with content writers, designers, SEO/PPC specialists, and business development teams;\n\t
Maintain and update website content to ensure optimal user experience;\n\t
Liaise with web developers for any technical fixes enhancements required;\n\t
Create and manage email marketing campaigns, including subscriber database management;\n\t
Monitor digital marketing and AI trends, analyse campaign performance, and provide monthly reporting with actionable insights;\n\t
Support the team with branded documents, marketing collateral, merchandise, and materials for expos and events;\n\t
Identify PR opportunities and liaise with publishers for article submissions (online and offline);\n\t
Develop a strong understanding of our client's clients, services, industries, and competitors to help drive strategic marketing initiatives.\n
\nRequirements:\n\n
\n\t
Minimum 3 years’ experience in a similar marketing role;\n\t
Degree or certification in Marketing or a related field;\n\t
An outstanding level of both spoken and written English;\n\t
Strong ability to create and adapt content for different platforms and audiences;\n\t
Solid practical knowledge of social media channels, paid social media campaigns and social analytics;\n\t
Proficiency in WordPress and SEO best practices, including content optimisation;\n\t
Experience with email marketing platforms;\n\t
Proficiency in online design tools (e.g., Canva); \n\t
Adobe Creative Suite is an asset;\n\t
Genuine interest in lead generation through our client's digital marketing platforms;\n\t
Advanced understanding of GA4; \n\t
Ability to analyse data and generate reports;\n\t
Proficiency in Microsoft office (word/ excel/ PPT);\n\t
High attention to detail with the ability to multi-task and honour deadlines;\n\t
The ability to work independently and take accountability for projects;\n\t
Independent, accountable, and proactive with a hands-on approach.\n
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