Betsson Group

&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Excellent opportunity to join Betsson Group as our new&amp;nbsp;Sportsbook Coordinator in Malta.&lt;/p&gt;
&lt;h2&gt;&amp;nbsp;&lt;/h2&gt;
&lt;h2&gt;&lt;strong&gt;THE CHALLENGE&lt;/strong&gt;&lt;/h2&gt;
&lt;p&gt;As a Sportsbook Coordinator, your focus is together with the SB manager to leverage our Sportsbook product to our existing customer base and constantly improve our retention &amp;amp; reactivation levels in the SB segments. In this role you will mainly handle the Swedish market but also support the Danish market for lobby management when/if needed.&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;RESPONSIBILITIES:&lt;/h2&gt;
&lt;ul&gt;
&lt;li&gt;Frequently review customer journeys, product lobbies, management of banners and navigation in the Sportsbook vertical.&lt;/li&gt;
&lt;li&gt;Ensure that the site experience and customer journeys are consistent, maximizing usability and accessibility across all devices including mobile apps.&lt;/li&gt;
&lt;li&gt;Be involved in the ideation of sportsbook communications, promotions, and campaigns with assistance from the SB manager, Casino manager and SoMe team.&lt;/li&gt;
&lt;li&gt;Take ownership of the planned initiatives, end-to-end including conceptualization, creation, execution, follow-up, and learnings &amp;amp; optimization.&lt;/li&gt;
&lt;li&gt;Writing copy of communications and content to upsell our product, features and key sporting events across various CRM channels.&lt;/li&gt;
&lt;li&gt;Frequently sit down with the Sportsbook Manager to evaluate initiatives including but not limited to communications &amp;amp; campaigns, to get an understanding of the performance, the effect on the business and how to improve and optimize.&lt;/li&gt;
&lt;li&gt;Proactively suggest new investigations and analysis using data to determine the best course of action (A/B tests), benchmark communications, promotions, best practices &amp;amp; product features from competitors.&lt;/li&gt;
&lt;li&gt;Work closely with our local marketing team to ensure the key messaging is clear and on-point across all channels.&lt;/li&gt;
&lt;li&gt;Leverage ambassadors &amp;amp; external assets in our communication strategy &amp;amp; on-site.&lt;/li&gt;
&lt;li&gt;Maximize our brand portfolio &amp;amp; multibrand strategy.&lt;/li&gt;
&lt;li&gt;Improve internal processes and strategies.&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;&lt;strong&gt;YOU’RE GOOD AT:&lt;/strong&gt;&lt;/h2&gt;
&lt;ul&gt;
&lt;li&gt;A strong interest in sports, sports betting, and knowledge of the online sportsbook industry&lt;/li&gt;
&lt;li&gt;Digital savvy&lt;/li&gt;
&lt;li&gt;Great planning and prioritization skills&lt;/li&gt;
&lt;li&gt;Strong command of Swedish language both written and spoken&lt;/li&gt;
&lt;li&gt;Experience working cross-functionally amongst different teams and cultures&lt;/li&gt;
&lt;li&gt;At least one year of iGaming experience&lt;/li&gt;
&lt;li&gt;Native Greek speaker&lt;/li&gt;
&lt;/ul&gt;


Gaming & Casino

Sportsbook Coordinator

About This Job

THE CHALLENGE

RESPONSIBILITIES:

YOU’RE GOOD AT:

Job details

Language Requirements

Swedish - Native or bilingual proficiency (Advantage)

English - Full professional proficiency (Advantage)

Greek - Native or bilingual proficiency (Advantage)

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